You have 4+ years of experience in a B2B marketing environment You are able to translate business objectives and strategy into marketing (communication) plans You think conceptually and out-of-the-box Strong messaging skills Experience with content marketing and digital marketing tactics You have excellent written and verbal English communication skills Technical affinity with our services is a strong advantage You can manage relationships across different teams You have a strong and proactive work ethic You are energetic, organized, and creative You create and implement the marketing plan for your appointed segment(s). Deliver integrated customer-centric actions and campaigns together with our internal agency. You define KPIs, create and follow up on briefings, oversee implementation, and make sure the required reporting is available. Work closely with sales, business development, and segment management to understand the customer journey, articulate our value proposition, and identify new and effective marketing content, assets, and channels. As a member of the Manufacturing unit marketing team, you manage cross-segment marketing activities and projects where needed. Occasionally conduct, collect and analyze market research and customer insights as input for the segments and Manufacturing decision-makers.
